The latest news and updates from the shop…


  • Bike Rodeo May 31st

    Bike Rodeo! Saturday May 31st St. John’s Parking Lot 12:30pm – 2:30pm


  • Social Ride Update – April 3rd

    Looks like the temperature will be right around 50 degrees at ride time. If it feels too cold to ride we can cut it short and go to Creekside for the mural reception at 6:45pm.


  • Spring Cyclocross in Rockford

    Rock River Multisport is organizing the Atwood Cross cyclocross event on April 13, 2025, in Rockford, featuring a fast course incorporating mountain bike trails. Itโ€™s a beginner-friendly, casual event, complete with a bike wash station and recommendations to explore the areaโ€™s trails.


  • Priority Hot Sauce!

    The Hot Sauce is back, and this year it’s sporting a spicy Scotch Bonnet yellow paint job.


  • The Ride Guide is here

    The 2025 Ride Guide from the Wisconsin Bike Fed is available in the shop.


  • Short hours on Tuesday

    We will have shortened hours on Tuesday so I can work the election in the morning and evening. I expect to be open from 2:00 until 5:30.


  • Bike clearance sale

    Save 20% to 25% on select models from last year. E-Bikes – Adult Bikes – Car Racks


  • 100copies Bicycle Art

    There are many artists out there making fantastic bicycle themed art. This is one of my favorites.

    100copies 56

  • Dairy Roubaix

    Some friends of the shop are doing the Dairy Roubaix this year and they want to team up with other folks planning to do the ride. Stop in the shop or send me a message if you’re interested in learning more about the ride or want to get in touch with the group from Evansville.

    Dairy Roubaix

  • Social Ride Update

    March 26 Update: The forecast looks OK for tomorrow. Temps in the mid 50s and a very slight chance of rain. Your ride leader isn’t feeling great though so I may just say hello behind the shop and send you on your way. ๐Ÿ™‚

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