The latest news and updates from the shop…
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Not available in stores…
I may be your “specialty bicycle retailer”, but these model may be a little too specialty.
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Ice Age Trail Merchandise!
We just got in a shipment of brand new stuff from the Ice Age Trail Alliance! Shirts, guidebooks, patches, plush Monty the Mammoths… Come check them out!
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Priority Hot Sauce!
Ride to taco night in style! The Hot Sauce sports low maintenance components and a spicy Scotch Bonnet yellow paint job
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New Gravel Bike – State All-Road
Fall is the perfect time to experience the freedom of the State Bicycle Co. 4130 All-Road gravel bike.
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Hello September!
September is one of the best months for riding your bike. Not too hot, not too cool, gentle breezes, sunny skies. Get out there!
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SepTimber – Eagle River – September 13
Looking for a ride in September up north? On September 13, 2025 the SepTimber Ride offers three unique and fun routes with a pair of the area’s favorite destinations for beer and wine enthusiasts – Tribute Brewing Company and Three Lakes Winery.
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Bicycle Film Fest – Madison
The Bicycle Film Festival is coming back to Madison on October 2nd, 2025 at the Barrymore Theater. Hosted by Madison Bikes, BFF Madison presents screening of short films that celebrate the bicycle.
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Ice Age Trail Buzz Builders’ Bootcamp
The Ice Age Trail Alliance is looking for volunteers! On Monday, September 15th, 2025 there will be a Buzz Builder Event at Creekside Place in Evansville.
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Back to School on a bike
It’s back to school time! Are the kids ready to ride their bikes? Do the ABC Quick Check and stop in if you have concerns. We also have locks, lights, and helmets for the new school year!
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August 100 Mile Challenge Update
There’s one week left in the 100 Mile Challenge. How’s it going? The weather will be perfect this week to finish strong and earn your gift bag from the bike shop.
