The latest news and updates from the shop…


  • Celebrating International Repair Day This Saturday

    International Repair Day is an annual celebration for everyone who makes repair happen in their communities around the world. We’re proud to be part of this movement, and we feel strongly about the right to repair and keeping perfectly good bikes in top working condition.


  • Freshly Minted Socks

    New socks from The Freshly Minted! These socks are next level comfort and style. And bonus, every sale supports getting more kids on bikes by supporting NICA.


  • WICX Series Continues

    The Wisconsin Cyclocross Series is at its midpoint. This weekend is the Englewood Open on Saturday and Sunday in Fall River. It’s a local race but not part of the series, just like the Trek CX Cup was last weekend. Here’s the remaining WICX Series schedule… Cyclocross is a really good time and it’s very…


  • World Mental Health Day – October 10

    World Mental Health Day is observed on October 10 each year to raise awareness of mental health issues and promote mental well-being globally. This year’s theme is Mental Health in Humanitarian Emergencies


  • Service Reminder!

    Your bike will last a long time and give you years and miles of service if maintained properly. Bring your bike in for a tune-up this fall and it will be all ready to go in the spring.


  • Don’t get caught in the dark!

    As the days grow shorter and darkness arrives earlier each evening, now is the perfect time to upgrade your bike lighting setup. We have great lights from Cygolite, Planet Bike, and CatEye that will get you to your destination and home again safely and reliably.


  • Fall Fest October 18th

    Join us for a fun filled afternoon, start at Creekside Place, 102 Maple Street and enjoy shopping, music, food, makers market, vendors, haunted carriage rides, wine 21+, shopping tote, punch card with discounts & freebies all week long. This event replaces our Ladies Night Out Event. Same great fun, just more of it! 


  • City Parks and Outdoor Recreation Survey

    The city is updating the Parks and Recreation Plan and they need your input! This revision has a special focus on active transportation (biking, walking, rolling) and the survey is an important way to make your voice heard.


  • Fall Colors Map

    Check out our local trails to enjoy the fall colors. >>> Sugar River Trail – Broadhead to New Glarus >>> Badger State Trail – Madison to the state line, through New Glarus and Monroe >>> Rockport Park – Mountain bike trails, west side of Janesville >>> Palmer Urban Mountain-Bike Park (PUMP) – Mountain bike trails,…


  • Mammoth Hike Challenge 2025

    We are offering deals all month for the Mammoth Hike Challenge. Stop in and check it out!

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